Case studies
What the work actually looks like
Each case study from The Nexclick sets out the situation, what was done and when, the numbers before and after, and what we would do differently next time. Sectors are named; clients are named only where written permission exists.
These are format templates, not real client work
ILLUSTRATIVE rather than a number, because publishing invented results would breach the ASA/CAP rules on substantiation as well as being dishonest. The pages are set to noindex and are excluded from the sitemap, the home page and all structured data.To publish a real one: get written permission for the client name and every metric, replace the content, and set
status: 'published' in lib/case-studies.ts. It then indexes and appears everywhere automatically.The format
Three worked examples
One local search project, one ecommerce migration, one AI deployment — chosen because they are the three shapes of work that come up most.
- Dentistry · Greater ManchesterRebuilding local search for a three-surgery dental practiceThree profiles, three different addresses on file, and two of them competing for the same searches. The work was mostly untangling rather than building.Format template — not a real client
- Ecommerce & Retail · BristolHolding organic traffic through a Shopify replatformMost replatform traffic losses are avoidable and happen in the redirect map. This one was planned six weeks before launch rather than the week after.Format template — not a real client
- Plumbers & Heating · LeedsAnswering the calls a trades business was missingThe marketing was working. The phone was ringing out. Fixing the second problem was cheaper than doing more of the first.Format template — not a real client
Why they read like this
Including the part that went wrong
Every case study on this site has a “what we would do differently” section. It is there because an agency that has never got anything wrong has either not done much work or is not telling you about it.
Want this to be about you?
Tell The Nexclick what is not working. Twenty minutes and you will know whether it is fixable and roughly what it takes.